The costumes in a TV advert are very important, and we had to make sure the shirt, shorts and boots all went together well. In commercials, if costumes aren't correct and relevant, it will make it all look out of match and will also give the product that they are trying to advertise a bad name and the reputation will not be as good as it could be.
Above, is a Lucozade image from one of their adverts, and as you can see, professional football Ashley Young is wearing all appropriate clothing, and dull clothes, so it doesn't take peoples attention away from the bottle being advertised in the corner of the screen.
My costume for the adverts...
A white t-shirt was used in the TV advert as it is plain, and has no other advertising logos on it - meaning it doesn't draw viewer's attention away from the character or the product that is being advertised. The plain t-shirt also goes together well with any other sport clothing, i.e, any colored shorts.
With the footwear, we had to make sure the characters were wearing appropriate and correct attire, so I decided to wear my Nike football boots. This was used because they are up-to-date and are what many professional role models wear. This will appeal to younger audiences as they will recognise the boots and are more likely to be interested in the advert.
With shorts, we decided to make them black. The reason for this was because it is plain, and won't take peoples attention away from the product or what is going on in the advert.
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